ActiveBook brings the power of Olive’s core platform to the ebook marketplace. Long-form content is normalized, granulized and richly tagged. The result is a world-class content enrichment and distribution model that lends itself to new revenue opportunities.
Readers benefit significantly with ActiveBook as well. Our platform-agnostic approach means a consumer’s purchase today can be read on all platforms tomorrow. And since collaboration and social media connectivity are both built-in, reading no longer has to be a solitary activity.
ActiveBook is an in-browser reading platform, so customers don’t have to rely on third-party apps and functionality. The rich content capabilities of HTML5 and CSS3 are at the core of ActiveBook. And since the content is delivered in the browser, ActiveBook works on all platforms.
When publishers sell EPUB and PDF files they have no idea how the content was consumed. ActiveBook comes with a full set of analytics to let publishers learn more about their customer’s reading habits, what they liked and, most importantly, how to build even better content in the future.
Reading isn’t always a solitary activity. Thanks to social media platforms, what we’re reading and why we’re reading it is often the topic of virtual conversations. ActiveBook includes all the social media features and integration to popular services your readers are using every day.
BUILD A RELATIONSHIP WITH YOUR CUSTOMERS
Publishers are used to others selling to the ultimate consumer of their products. That should be less of an issue in the digital world and it completely goes away with the ActiveBook platform. Now publishers can create a more robust direct channel for their customers and leverage analytics to better understand how their content is used.
When your content is processed by Olive it is stored in a rich XML format that can be easily mapped to all formats, including those that have yet to be invented.
MORE RELEVANT SEARCH RESULTS
As we granulize and tag your content we’re preparing it for a better search experience. Rather than simply reporting all instances of a phrase and treating them equally, the Olive platform ranks the importance of every occurrence based on how it’s used and where it appears. This means ActiveBook search results are far superior to results you’ll find with other reading platforms.