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Marina Greenwood
Activa PR
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December 11, 2007
Olive Predicts Successful Publishers
Will Embrace Microcontent in 2008
Publishers will repurpose their existing content into new sources of revenue
including digital archives, micro-archives, and mobile access. Olive’s
predictions are intended to help publishing companies and publishing
professionals within enterprises position themselves to respond proactively to
the coming changes, and not be surprised by them.
November 13, 2007
Olive Software Helps The City Paper
in Nashville Shift Towards Paperless Future of Newspaper Publishing
The electronic edition lets The City Paper – and its advertisers
reach more readers. National advertisers are already moving online, but
many local area advertisers have yet to develop an online ad presence.
With our electronic edition, our local advertisers can reach out in new
ways and readers can immediately interact with them.
October 15, 2007
Guardian News And Media To Launch Digital
Archive
Guardian News and Media (GNM) will launch the first phase of its online
digital archive comprising the Guardian from 1821-1975 and The Observer
from 1900-1975. The remainder will be launched in early 2008, making available
more than 1.2 million pages of digitized news content, the Guardian from
1821-2003 and The Observer from 1791-2003.
October 10, 2007
East Valley Tribune Relies on Olive
Software to Deliver Outstanding Newspapers in Education Program
The East Valley Tribune’s Newspapers in Education Program relies
on Olive's e-edition to deliver exact electronic replicas of the paper
to more than 190 Arizona schools, reaching 8% of schools previously outside
the delivery zone. In addition to reaching more classrooms, the Olive
powered e-edition saves the Tribune delivery and newsprint costs for the
program, and ensures timely delivery regardless of the weather conditions,
subscriber location, or equipment malfunctions.
September 25, 2007
Olive Showcases Mobile Support for iPhone and Blackberry
Olive’s mobile capabilities now provide publishers the opportunity
to create new business models and an additional channel through which
to deliver content to their subscribers. Users of iPhone and Blackberry devices will
be able to access the content of their favorite publications that use
Olive Software to render their electronic editions.
September 24, 2007
Olive Software Announces ViewPoint
2.0, Next-Generation Digital Publishing Platform
ViewPoint 2.0 provides an easy way to capture, preserve, access, componentize,
repurpose and monetize content for the web, as well as redefine the traditional
markets for rich content. With the introduction of ViewPoint 2.0, Olive
is opening up its industry-leading digital publishing solutions to a broad
enterprise market.
August 14, 2007
University of Pennsylvania Libraries Put Rare Books and Historical
Documents Online with Olive Software
Olive ViewPoint will allow scholars worldwide to use the Internet to find, access, and
perform text searches on rare documents from the University of Pennsylvania,
rather than just view digital images online or request reproductions via
mail or fax.
July 31, 2007
Red Herring Launches Digital Edition
Powered by Olive Software
After years of reporting on emerging trends and changes in the Silicon
Valley tech industry, Red Herring magazine is embracing digital media
and transforming its publishing model by launching an electronic edition
to better reach global audiences.
June 7, 2007
Olive Software Helps Manatee High School Swim Into The Digital Age
Manatee High School won the School Newspaper Competition sponsored by the Newspaper In Education
program at the Bradenton Herald and Olive Software. As part of their prize, Olive Software will digitize
their paper, giving the students a platform for Web 2.0-style collaboration.
May 24, 2007
Olive Software Converts Smoke Signals Into Digital Content
The Choctawhatchee High School paper, Smoke Signals, won the
Emerald Coast Public Relations Organization Student Public Relations &
Media competition. As part of their prize, Olive Software will digitize
their paper and make it available online.
May 15, 2007
The Kansas City Star Selects
Olive Software to Provide Platform for E-Edition
The Star’s new electronic edition, e-Star, uses Olive’s ActivePaper
Daily, whose fast-loading format makes viewing The Star on the web as
easy as reading the paper in print.
May 1, 2007
Olive Software Appoints Naomi Miller
to VP of Marketing
Miller will be responsible
for positioning Olive Software’s brand in the enterprise market, driving its
product strategy and supporting the continued growth of Olive’s
popular electronic publishing and digital archiving products around the world.
April 23, 2007
Olive Software Brings Australia's First
Digital Archive Online
Fairfax Media, publisher of The Sydney Morning Herald and The Sun Herald,
has selected Olive Software to provide the platform for a digital archive
of 35 years of issues, from 1955-1990. Fairfax will use Olive’s
ActivePaper Archive to transform existing text and microfilm archives
into searchable Web content.
April 16, 2007
Olive Software Appoints Mark Sheridan to VP
of Business Development
Sheridan will be responsible for developing business
opportunities for the enterprise and existing publishing markets, targeting
partnerships with technology companies, system integrators, and forward-thinking
web-based organizations.
March 2, 2007
University of Illinois at Urbana-Champaign
Chooses Olive Software to Preserve Institution's Legacy
The University of Illinois at Urbana-Champaign selected Olive Software
to preserve the college's history by digitizing approximately 50,000 pages
of the student newspaper, the Daily Illini, two decades of yearbook, the Illio,
and a local newspaper, the Urbana Daily Courier.
February 9, 2007
Olive Software Releases New Version
of ActivePaper Archive
Olive APA 3.0 enhances the user experience with new search and display
capabilities. Publishers gain extensive control over customizing the user
interface, giving readers increased ability to find relevant information,
regardless of whether it originated as microfilm, microfiche, paper, or
electronic files.
February 1, 2007
Olive Software Announces Partnership
with Spectrum Information Services
Spectrum will use Olive ViewPoint to add a scalable information server
to Spectrum’s extensive suite of document-centric services.
January 23, 2007
Olive Announces Partnership with Informz
- Advanced eMarketing for Intelligent Publications
The joint solution allows publishers to leverage their digital editions
by giving them tools to run targeted email-based marketing campaigns.